Key Highlights
- Union Minister Shri Piyush Goyal emphasizes the importance of quality in all aspects of life.
- Over 2,500 students from prominent universities participate in the “Youth for Quality Bharat Festival 2024.”
- Festival features motivational speeches by renowned figures like MC Mary Kom and live performances by artists like Ganesh Acharya.
- Launch of the Youth for Quality Bharat Mission video underscores the significance of quality consciousness among youth.
- Event marks a significant milestone in the Quality Bharat @100 Mission, aiming for a prosperous Bharat by 2047.
The Quality Council of India (QCI) recently held the “Youth for Quality Bharat Festival 2024” at Bharat Mandapam, New Delhi, marking an important milestone towards achieving the goal of a developed India by 2047. The purpose of the occasion, which was attended by Union Minister for Commerce & Industry, Consumer Affairs, Food & Public Distribution, and Textiles, Shri Piyush Goyal, was to inculcate in the country’s youth a culture of quality. The festival, which was organized as part of the Quality Bharat @100 Mission, drew more than 2,500 students from prestigious colleges like Amity, Delhi University, and Delhi Technical University.

Why is quality important? According to Shri Goyal, it’s important in every aspect of our lives. Whether it’s the products we use or the services we receive, quality plays a significant role. Indian consumers, he emphasized, have a strong desire for high-quality goods and services, and it’s our collective responsibility to meet this demand.
The “Youth for Quality Bharat Festival” wasn’t just any event – it was a platform for over 2,500 students from various universities to come together and celebrate quality. The enthusiasm was palpable as students from Delhi University, Delhi Technical University, and Amity University, among others, joined in.
Shri Piyush Goyal, addressing the audience, emphasized the paramount importance of quality in all aspects of life. He underlined the demand of Indian consumers for good quality products and services, asserting that a conscious effort towards quality is necessary for the development of the nation. The Minister also highlighted the “Zero defect zero effect” mantra coined by Prime Minister Narendra Modi, stressing its significance for sustainable development and its role in combating climate change.
Bharat Mandapam, the venue for the festival, was lauded by Shri Goyal as the hallmark of quality, reflecting the aspirations of 140 crore Indians and showcasing India’s strength and capabilities to the world.
The festival witnessed the convergence of key figures from the Government of India, including Shri Piyush Goyal and Union Minister for Information and Broadcasting and Youth Affairs & Sports, Shri Anurag Singh Thakur, who served as the guests of honour. Their presence underscored the government’s commitment to nurturing the youth as catalysts for change and development, aligning with the overarching goal of a prosperous Bharat by 2047.
The “Youth for Quality Bharat Festival” was not just about speeches and presentations; it was a vibrant celebration of youth and quality consciousness. The festivities kicked off with motivational speaker Vijendra Chauhan, setting the tone for an inspiring event.
The crowd was treated to a live comedy show by renowned standup comedian Amit Tandon, adding a touch of humor to the event. Laughter echoed through Bharat Mandapam as students and guests alike enjoyed moments of levity amidst discussions on quality.

The highlight of the festival was the powerful speech by MC Mary Kom, the legendary Indian Olympic boxer. Her words resonated with the audience as she shared her journey and emphasized the importance of quality in achieving success.

Adding a touch of artistry to the event, National Award-winning choreographer Ganesh Acharya and his troupe delivered a mesmerizing performance. Through their dance, they conveyed the message that quality isn’t just about products; it’s about excellence in every endeavor.
The festival also marked the launch of the Youth for Quality Bharat Mission video. This video, a culmination of efforts by the QCI, highlighted the significance of quality in all aspects of life. It aimed to inspire young people to become ambassadors of quality and contribute to building a better India.
The “Youth for Quality Bharat Festival 2024” wasn’t just a one-time event; it was a milestone in the journey towards a Quality Bharat @100. It symbolized a new era of youth-led development and quality consciousness in India.
As the festival came to a close, the QCI expressed its gratitude to all participants, dignitaries, and supporters who contributed to its success. It was a testament to the collective commitment to quality and the belief that together, we can build a better future for India.
The ‘Youth for Quality Bharat Festival 2024’ was more than just a gathering – it was a movement. A movement towards a future where quality is not just a buzzword but a way of life. It celebrated the power of youth and their potential to drive change, one quality decision at a time. And as the echoes of the festival faded, it left behind a legacy of inspiration and empowerment, lighting the path towards a brighter, more prosperous Bharat.